Strategic Communication Expertise

With many years of experience, Maike’s expertise covers the full range of PR and communications tools, with an eye for the big picture and also for the details. Customer’s value Maike as a dedicated consultant, idea generator and sparring partner. One focus: health communication. She has worked on numerous medical indications, such as cardiology, diabetology, oncology, pneumology, neurology and aesthetics. Frequently involving innovative products or services that have been introduced to the market. Maike has extensive experience of MedTech, FinTech, AgriTech and other digitalization topics. She enjoys working on international campaigns. Prior to her move into PR, Maike completed a journalistic traineeship, earned a master's degree in German language and literature, political science and economics at the University of Siegen. Later, she completed a one-year postgraduate management course at the Open University of Hagen.

Israel Expertise

Maike had her first contacts with Israelis in the early 1990s during a youth exchange and backpacking trips. This was followed by two terms “Middle Eastern Studies” at the Hebrew University in Jerusalem. Back in Germany, she passed her exams at the University of Siegen, completed a journalistic traineeship, postgraduate management studies and started working in PR.  Since then, her goal has been to use her Israel know-how professionally. And she succeeded: In 2005, Maike implemented the first PR project for an Israeli high-tech startup which had a patent dispute with a large German company. The topic made it onto the front page of the business section of the Süddeutsche Zeitung. Since then, Maike has worked for Israeli companies in Germany and is committed to German-Israeli business relations. In recent years, she has initiated and implemented numerous events on this topic and supported companies utilizing her expertise.